The processor, Intel’s core offering, is the head and heart of consumer and enterprise computing, yet, in our daily experience with devices, the processor is entirely invisible.
As the defining characteristic, Kinetic Imagery communicate concept of “movement.” All of the KI capture this idea of “movement” in an energetic, fluid way that aligns with the Intel brand and highlights an expression of the power and performance of Intel products and the experiences those products enable.
Agency: RedPeak | Client: Intel | Account Director: Michelle Caganap | Creative Director: Andy Haug | Designer: Achu Fones | Production: Future Deluxe